Marketing Managers

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1 to 5 years of work experience is commonly considered necessary by employers, or is a commonly accepted substitute for more formal types of training or education.

The typical level of education that most workers need to enter this occupation is a bachelor's degree.

Occupation Code: 11-2021.00
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Salary and Employment Data for Marketing Managers

State of Maine
Average Annual Pay: $83,770
Total Employment: 700
Projected Employment 2020: 787