Leveraging YouTube to Drive Sales and Traffic

course level image

This course was updated on April 21, 2013 to include recent changes to the YouTube channel layout. Imagine using the third most popular site on the Internet to drive hundreds of potential clients your direction. Most people only use a fraction of the marketing potential which is freely available on YouTube. And YouTube visitors tend to convert more often, and click deeper into websites, than visitors from other social sites. Are you taking full advantage of this motivated audience?

YouTube has always been my most successful social media platform for generating leads and sales. And I am excited to share my tactics with you!

So, how can my "Leveraging YouTube" course help you tap into the marketing power of YouTube?

  • I will show you how to optimize your YouTube channel to drive more traffic to your website
  • You will learn to generate more subscriptions, sales, and leads from within your YouTube videos
  • I will let you in on little-known tactics that can result in hundreds of conversions
  • You will get tips and tactics for optimizing your YouTube videos for top exposure
  • I will teach you how to become a YouTube partner and link directly to your website from your videos
  • You will learn how to leverage other social media platforms to promote your videos


  • You get the scoop on the most current changes to the YouTube platform
  • You will learn through hands-on, real-world demonstrations
  • Watch special guest lectures including a visit from actress and video coach, Alexa Fischer

Start the “Leveraging YouTube” course and start turning your video views into conversions today!

Content and Goals

  • Over 18 lectures and 2 hours of content!
  • The goal of this course is to show you how to use YouTube to make sales and drive traffic to your website.
  • You will learn how to create a customized and optimized YouTube channel.
  • You will learn how to use interactive YouTube features to promote your endeavors.
  • You will learn tactics and strategies that will turn more of your YouTube views into qualified leads.
  • You will learn tactics for getting more YouTube views and subscriptions.


cost range image
Course Hours: 2
Course Tags: